Business development and planning You’ve decided to go into business for yourself. Congratulations. Now what? There are dozens upon dozens upon hundreds of websites that will tell you how to go into business. Many of them are advertising sites that lure you into trying their particular method. Most are targeted toward already successful businesses looking… Read More ›
More to come later, but just a heads up that on May 20 Pasatiempo Fine Arts Academy will have an open house and registration day for anyone interested in taking classes from artists in a variety of disciplines, including the art of writing. I will have two classes, Blogging For Fun and So You Think… Read More ›
Print has a nearly 80% response rate; digital still plays second fiddle to visual call-to-action advertising in print media In the digital age, there is a perception that if you put your business offering up on Facebook or other social media, that’s enough. While social media is an important part of getting your customer’s attention,… Read More ›
Media kits are resources that tell others about you and your business. Whether you are a small single-owner shop or employ hundreds, you have a story to tell. Google, Facebook, Coca Cola and Ford don’t rely on word of mouth; they rely on getting their story out to the public by every means possible. Their media kits are neither simple nor economical. They know the value of story, their story.
…and family The Ulibarri family’s route to its new shop at 161 Bridge Street has been circuitous and – as is often the case with small businesses – not without challenges. What it has continued to have is faithful customers who love the candy they make. The store came out of a family who personifies… Read More ›
Making art into a business Being in business is a challenge and an opportunity all wrapped up in one great adventure. When you’re good at it, you share your expertise with others who are dipping a toe into the entrepreneurial waters. With more than thirty years of experience under her belt, Andrea Gottschalk of Unikat… Read More ›
And across the street… Nancy Colalillo is one of my favorite people, fearless in the face of just about everything. Her entrepreneurial spirit brought an exciting book store to Las Vegas several years ago. After she sold that successful enterprise, she went out on a limb and opened Paper Trail, a card and gift shop…. Read More ›
Answer #1 If you are a member of Las Vegas First Independent Business Alliance you can take part in the scavenger hunt taking place during the Cowboy Reunion and Heritage Week How do you get involved? E-mail Andrea at firstname.lastname@example.org, or call her at 505-425-6113, or Tito at 505-425-3745 Confirm you want your LVFIBA business… Read More ›